How about the Reels feature on Instagram, which is a lot like TikTok? It’s rapidly becoming one of the primary means through which users access material. Statistics show that reels receive 67% more views than standard videos.
Is it sufficient to simply post Reels, though? As for the question, the reply is negative. If you want to know how well your Instagram Reels are doing, you should check the stats Instagram provides you with. You may learn more about your readers’ needs and how they interact with your material in this way.
Anybody can see how popular your videos are and how many people have seen them, but that’s not enough if you want to make money off of Instagram.
Here, we’ll go through the metrics you should be monitoring in Instagram Reel and how you can leverage them to increase interaction.
KPIs Instagram Users Should Be Keeping an Eye On from Their Reels
Brands and individuals may now use Instagram’s Live video insights and Reels analytics to learn more about how their content performs in these areas, which in turn may increase their opportunities to monetize their efforts on the site. Statistics and statistics are available for you to make a well-rounded comparison of your participation.
Which metrics can you follow using Instagram Reels? The most important data points are as follows:
Plays: Number of times your Reel has been seen, or “plays.”
Like: The amount of people who have liked your post on their own accounts.
Shares: How many people have shared your post by adding a link to it on their own Instagram profile or by forwarding it to their followers.
Hits: The total number of times your Reels have been accessed by users.
Reactions: The total amount of user-generated comments on your article.
Saves: How many people have bookmarked your update.
Accounts Reached: the total number of unique user IDs that saw your post.
The Benefits of Monitoring Instagram Reels
Using Instagram Reels Insights may completely change the way you engage with your audience through video. Understanding how to capitalise on people’s preference for watching videos can give your business a leg up.
Some major benefits of keeping tabs on your Instagram Reels statistics include the following:
Offers a revealing look at the successes and failures.
Insights provides instant feedback as you experiment with filters, trends, visual styles, etc.
Try with various Reels lengths to find the one that best stimulates interaction with your material and viewers.
Find out when is ideal to upload photos on Instagram.
Data-driven decisions may have a noticeable impact on consumer loyalty right away.
Methods for Accessing Instagram Reels
You can see analytics for both paid and unpaid Reels in Instagram’s Insights section, but only if you have a company or creative account.
Don’t stress over if you don’t have a business account! A professional Instagram account may be switched to a personal one in a matter of minutes, and verification is not required at this time. The process of switching account types is as simple as going to Settings.
Instagram Stories Individual Reel Data Viewing
Here’s how to view the Instagram statistics for a certain Reel:
- Proceed to your profile.
- Visit the Reels section of your profile.
- You may examine the statistics for a certain Reel by clicking on it.
- Choose “See Insights” to the right of the Reel to get further information.
Here you may view the post’s interaction statistics, such as the amount of likes, comments, saved versions, shared links, etc.
Get Access to the Most Fundamental Instagram Analytics
It’s easy to get wrapped up in wondering whether or not the day’s stats were impacted by luck or circumstances while examining a single Reel. But, the big picture might help you make sense of the details.
It is via an overview that one may see what is functioning and what has evolved over time. Here’s how to gain entry to this feature:
Open up your Instagram account.
To get the insights, select the Insights tab. This will provide a summary of all the data points gathered by Reels.
The 30-day view may be changed to 7, 14, or 30 days.
How to Get More Views on Your Instagram Reels?
You’ve mastered the ins and outs of Instagram Reels analytics; now, we’ll show you how to increase your Reels’ exposure and participation.
Keep up with the Times
The Reels function is a fantastic approach to catch up with current motion picture fashions. Your videos will have greater viewer interest and enjoyment if you choose a format that has already shown to be successful.
You can make your Reels stand out by doing things like adding music or transitions. The system will also aid in exposing your Content to people who are already interested in the fad.
Put Subtitles Up On The Screen
Many viewers of Reels don’t realise they’re missing out on crucial context because they’ve turned the sound down. There is a workaround, though, so don’t worry.
In case you didn’t aware, Reels support captions. Once you’re done recording, select “Captions” from the menu and click the sticker icon in the upper right. This is a fantastic method for ensuring universal comprehension of your instructional Video.
Make use of Well-Known Audio/Music
While making a video using Reels, you may use popular music or voiceovers from other YouTubers. The songs included are consistently those that have been popular on TikTok.
Even so, it serves its purpose admirably. Audio that is currently popular may be found by watching videos in the Reels section. There will be a small down arrow next to the appropriate movies so you may download the sound and keep it for later.
Tag Your Posts
The Instagram algorithm uses hashtags to classify your material with the appropriate explore choices, which is where the vast majority of Instagram users will find it.
Be creative with your use of hashtags, and the algorithm will do its magic in bringing in new viewers for your Reels.